The Starting Point

We were tasked with finding a conversion-driven Creative Designer for an eCommerce marketing agency called Highrise Marketing. With this hire, their main goal was to increase the quality of the creatives.

Our Solution

To attract applicants with the desired qualities, we at Prosana worked closely with our client to come up with selling points, requirements, and skills necessary for this position.

Selling Points

Fully remote & international team
Possibility to create an individualized growth plan and set KPIs to achieve those goals
Frequent feedback sessions and reviews to improve themselves
Autonomy and freedom to experiment with new ideas

Requirements

Several years of Graphic Design and Video Editing experience, specifically in the eCommerce industry
Problem-solver and a good communicator
Sharing the same values as the team
Data-driven mindset

Our Winning Approach

Reaching out to our network and our talent pool

Prosana and its team members have built up a solid network of talent from the marketing world. We tapped into it to expand the list of potential candidates

Clear task to assess skills

To identify key skills, we presented candidates with a task that showcased their strategic and creative skills, which were all requirements for this role

Key Insights That Helped Us Hire The Perfect Candidate

Creative Designers WANT to be more analytical, therefore, make sure that your team is sharing the metrics to help them continue to improve
When hiring for creative roles, make sure you have a good growth plan laid out for them and what KPIs they need to be hitting to get there
All creatives need to have the space to explore and experiment with their ideas, so make sure you can offer them autonomy in their decision-making