The Starting Point

The goal was to find one HubSpot Specialist for a London-based Elite HubSpot partner that specializes in inbound marketing for finance & fintech clients. The specialist would be joining the HubSpot Implementation team to implement the bespoke HubSpot solutions for their customers in the fintech industry.

Our Solution

To attract applicants with the desired qualities, we at Prosana worked closely with our client to come up with selling points, requirements, and skills necessary for this position.

Selling Points

• Work at an Elite HubSpot partner agency based in London • Lots of opportunities available for the team to upskill and take certifications • Established processes & an onboarding infrastructure • Strong company culture

Requirements

• Good understanding of all parts of the HubSpot platform • Practical experience working & implementing the tool • Good communication skills to be able to educate clients & strategize together with them • Excellent organization skills

Skills We Looked For

• Hands-on experience with HubSpot Excellent communication skills • Analytical / Problem-solving skills • Organization skills • Proactive mindset

Our Winning Approach

Tapping into our network

Since this wasn't the first time we hired for such a role, we already had a pretty solid database of potential candidates. We initiated the search by reaching out to our network first

Active sourcing

To speed up the process, we also began to source these candidates actively. Roles such as this one are very much in demand and thus, we put in a lot of effort from the get-go

Key Insights That Helped Us Hire The Perfect Candidate

• It can be difficult to compete with bigger companies for benefits, but people are mostly looking for a place where they can grow, and the company has a good culture, which tends to be better in smaller teams • HubSpot proficiency can be learned, so look for people who might not have so much experience but are interested in learning further • Take a look at the specific software company itself - in this case HubSpot - for talent. Sometimes it's worthwhile to go directly to the source!