How we filled a UGC Sourcing Lead seat at a brand incubator in under a week from our network

Our Result

We placed a UGC Sourcing Lead in under a week, sourced from a relationship we'd already built. The client only saw one candidate. That was the hire.

WEEK 1
Role added to brief.
WEEK 1
We already knew the right person.
WEEK 1
Single candidate presented and hired 🚀

The Starting Point

A brand incubator in the health and wellness space came to us originally for several roles across creative, finance, and customer service, then restructured mid-process and added a UGC Sourcing Lead to the mix. The new role needed someone who knew the creator landscape inside out: sourcing, briefing, and pulling together creator inventories at speed. The brief was clear that they wanted to move fast and didn't want to slog through a long list. They wanted us to bring someone we already trusted.

Our Solution

To attract applicants with the desired qualities, we at Prosana worked closely with our client to come up with selling points, requirements, and skills necessary for this position.

Selling Points

  • Working with a fast-moving brand incubator across multiple DTC brands in health and wellness
  • Owning UGC sourcing end-to-end
  • Real creative autonomy -  no committee approvals
  • Remote setup with flexible hours

Requirements

  • 2+ years sourcing UGC creators for DTC brands
  • Hands-on with creator outreach, briefing, and content pipelines
  • Comfortable with high-volume creator inventories
  • Strong communicator with creators across platforms

Skills We Looked For

  • Real network in the UGC creator world
  • Sourcing speed without sacrificing quality
  • Self-driven, no hand-holding required

Our Winning Approach

Reached into the network before opening sourcing

We had a candidate who matched the brief in our talent pool already - someone we'd kept in touch with from previous conversations. When the role was added to the brief, the match was obvious. We made the intro the same day.

Held the bar even at speed

A one-candidate placement only works when the recruiter has done the calibration work upfront. We were confident enough in the match that we didn't dilute the shortlist with filler. The client took the same view, and the offer was on the table within days.

Key Insights That Helped Us Hire The Perfect Candidate

  • For specialist niches where the operator pool is small, the relationship with past candidates is the real product. Stay in touch.
  • A one-candidate, one-hire outcome is the strongest possible sign that the brief was understood and the network was warm.
  • Speed is a function of preparation. The role didn't take a week because we got lucky. It took a week because the right person was already known.

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